What Have We Learned From the Digital Switch Over?

At the 2009 Brazil SET Broadcasting & Cable Conference I presented on 3 panel topics:

The overall theme that Brazil has become a world DTV leader was picked up in the Brazil press here.

Slides on learning from the Digital Switchover below covered the themes:

  • Switch Over Lessons
  • A Tale of Three Transitions
  • Global Switch Over Planning

DSO = Digital Switch Over = ASO = Analog Switch Off
= the country-by-country transition to all digital TV infrastructure, marked by planning for the cessation of analog TV broadcasting

[album: http://robglidden.com/wp-content/uploads/2009/09/DSOLessons/]