Hybrid TV: The Way Forward?

At the 2009 Brazil SET Broadcasting & Cable Conference I presented on 3 panel topics:

The overall theme that Brazil has become a world DTV leader was picked up in the Brazil press here.

Slides on Hybrid TV below covered the themes:

  • What is Hybrid TV?
  • Is Hybrid TV Good for FTA?
  • If Free Leads, Who Will Follow?

FTA = Free To Air = FTV = Free-To-View = free TV = advertising or public funded, no ongoing subscription

[album: https://robglidden.com/mpegrf/wp-content/uploads/sites/2/2009/09/HybridTV/]